My name is Alice Valfre', I am a jewelry designer with a passion for creating pieces that tell a story.

My early life was a continuous journey of discovery. Born in Italy, I grew up moving across continents, with my formative years spent in China and India. These experiences opened my eyes to the incredible beauty and diversity of the world, teaching me to find inspiration in every culture and encounter.

After earning a design degree from the Politecnico di Torino, I immersed myself in the fine jewelry industry. I began my career in Italian workshops that produce pieces for some of the biggest international names, including Tiffany, Bulgari and Cartier. It was here that I fell in love with the meticulous craftsmanship and technical precision of high-end jewelry making. I gained a deep understanding of the entire process—from materials and gems to the skilled hands that bring each design to life.

My love for new experiences eventually led me to London, where I started working as a freelancer. This shift allowed me to focus on bespoke and one-of-a-kind creations. I pursued my fascination with gemstones, earning a Foundation Gemmology diploma from GEM-A, the Gemmological Institute of London. I began collaborating with niche, high-end designers who specialize in unique creations, and I learned to appreciate jewelry not just as an accessory, but as a wearable work of art—a precious sculpture crafted with rare materials to hold a story and be passed down through generations.

I now call Brighton home, a vibrant coastal city rich with artists, travelers, and endless stories. This unique environment provides a constant source of inspiration, adding another layer of creativity to my work.

I believe that beauty can be found everywhere, from the places I travel to the people I meet along the way. This worldview is the heart of my creative process. My designs aren't just for you; they are created with you, inspired by your stories and born from our shared vision.

For me, the true value of jewelry lies in the personal stories and emotions woven into it. This is why I specialize in creating bespoke pieces—working with you to celebrate your special moments and capture your unique essence. Crafting creations that you will treasure forever and hand down to those you love.